FAQ
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Pivotal was formed in late 2016 by a practicing OD and an Optician pair who wanted to focus on bringing competitive profit to practices. We wanted to give independents a chance in the consolidated world we find ourselves in, and a huge component of that was controlling cost of goods through edging and stock programs, paired with opt out and other freedom of choice programs.
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For your membership: nothing! You decide how much you spend by how much you engage with our programs. There are no minimum purchases. You have to be an independent optometrist who runs and optical and doesn’t own any kind of wholesale lab or group purchasing organization yourself. Outside of that, hop in because it’s free and we’re not going to take any money from you unless you buy something.
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Pivotal can help with a variety of programs. Our biggest are lab, stock, edger, and no-markup credit card processing. We also have knowledge on opt out and out of network strategies, general supplies, Practice Management software discounts, optical design partners, and contact lens discounts.
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Our vendor relationships require a certain amount of confidentiality. We can only extend such pricing to those who are in the program. Anyone who wants these terms and this specific pricing will have to be a (Free!) Pivotal member.