We are your go-to source for truly independent optical sourcing and solutions.
Providing Unbeatable Value
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Unbeatable Edger Pricing
Complete Automated, Touch Screen Systems for ~$20K. Wrap beveling, Chemestrie, Drilling, and robotic auto lensometry for under $40k! Quit shipping off edging fees to labs, and stop overspending on single vision jobs. Don’t bother overspending on competitors: our Coburn pricing is as good as gets, year round, with no gimmicks. Join free, do nothing else, and get the pricing. That’s it!
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Best Stock Program in the Biz!
Inexpensive stock with no gimmicks: no expensive order minimums, cheap shipping, sourced from a trusted and experienced manufacturer. The best net cost on stock you’ll find. We have it all: 40+ lens options at very low prices, direct from manufacturer, warrantied, with the cheapest Crizal Rock competitor AR around!
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Full Service Lab Partners
Truly independent labs we’ve worked with for years with high quality product. $25 “D Level” AR, $39 a pair Crizal Rock competitor. Fully freeform progressives in every tier category for 20-70% less than you spend today. We’ve used theses lense designers for a decade for high end boutique and budget or MVC work. Don’t get beat by your neighbors, STOP OVERSPENDING on lab!
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FREE Contact Lens Pricing
DON’T pay a membership fee just to get pricing terms! Join free, it really is that simple. You get money off everyday purchases with preferred pricing lists, you get rebates based on your gross spend (NOT tied to unrealistic growth), and access to banking pricing with financing terms for your most commonly used lenses and save on taxes. It’s free, and it is very easy to save thousands, even tens of thousands. GO LOOK!
Who Are We?
Founded on True Independence
We are here to save you money by using high-quality alternative sources.
We’re not here to point you to the big companies who have stolen your patients, we are here to bring you sophisticated independent sources who only thrive if you thrive.
…seriously, who are these people?
We Are (Quite Literally) You!
Our founding duo is composed of Dr. Mark Sturm, an Optometrist based in Central Texas, and Zeke Agee, an optician, who still completely own the company today. The vision for the group started as far back as 2016, when they helped a group of franchisees realize they had more profit to gain together as independents than as slaves to their corporate contracts. We see patients and run opticals to this day, and we depend on your success as well as our own. Nobody else owns this group: you deal with us!
Focused on Your Optical’s Profit
We are here to find you the best pricing on the things that matter: inexpensive stock lenses, edgers, and full service lab. The best-priced high quality fully freeform lenses and the best coatings at the highest profit ratios possible. You come to us to save on the lenses you sell the most.
Profit at Your Own Pace
We charge no membership fees, we don’t scrape a percentage of your profit, and we don’t require minimum purchases. You choose what you would like to engage with, and we negotiate for you and get out of your way.
Connect With Us!
Excited about the possibilities of working together? Schedule a call below for more, or fill out the contact information and we’ll reach out to you directly. We can’t wait to speak with you!